Survey shows almost 60% of landlords have raised rents in the past year

New research from Lendlord highlights how landlords across the UK are responding to market pressures, with many taking a cautious but upward approach to rent levels.

Key findings from the latest landlord survey:

  • 58.5% of landlords increased rents in the past 12 months (31.1% for some properties, 27.4% across their entire portfolio).
  • 36.3% are planning further rises in the next six months, while 30.4% are undecided and monitoring market conditions.
  • Vacancy levels remain low: 72.8% of landlords are fully let, and only 6.8% reported more than a 25% vacancy rate.
  • Tenant turnover remains steady, with 73.8% seeing no significant changes in move-ins or move-outs.
  • While the Renters’ Rights Bill is encouraging reviews of rental strategies, 72% of landlords are monitoring the situation rather than making immediate adjustments.

The East Midlands picture

For landlords and agents across the East Midlands, the average reported rent is £991.23. This positions the region below the national mid-range but still reflective of upward pressure on rents:

  • East Midlands: £991.23
  • West Midlands: £995.80
  • North West: £1,000.53
  • East of England: £1,289.73
  • South East: £1,383.36
  • Greater London: £1,959.78

This comparison shows the East Midlands continues to offer comparatively affordable rents when set against southern regions, though still trending higher in line with wider UK pressures.

The survey underlines a market where demand remains strong, and vacancies are limited. While many landlords are raising rents, most are doing so gradually, aiming to balance inflationary pressures with tenant stability. For East Midlands landlords, the data suggests the region remains competitively priced, but is unlikely to avoid the ongoing upward pressure seen nationally.